6th UN Global Road Safety Week

17 - 23 May 2021

Why #Love30?

Streets for life: why #love30? 

Low speed streets save lives and are the heart of any community. 30 km/h (20 mph) speed limits where people and traffic mix make for streets that are healthy, green and liveable, in other words, streets for life.

We’re calling on policymakers to act for low speed streets worldwide, limiting speeds to 30 km/h (20 mph) where people walk, live and play. 

Join the #Love30 campaign to call for 30 km/h speed limits to be the norm for cities, towns and villages worldwide.

Sign Open Letter Streets for Life Toolkit


doa love30Read and Sign:doa love20
Streets for Life
Open Letter


Every 24 seconds - about the time it takes to read the Open Letter - another person is killed in a road traffic crash.

If you demand streets for life and #Love30 like we do, join the campaign to call for 30 km/h (20 mph) speed limits worldwide, on streets where people walk, live and play.

In 2022, world leaders will meet at the high-level meeting on road safety. Together we will bring a united message to demand streets for life. Will you join us?

Download the Open Letter



Reasons to love 30 km/h


30 km/h streets are safe and healthy

30 km/h (20 mph) streets protect all who use them, but especially the most vulnerable, like pedestrians, cyclists, children, older people and people with disabilities.


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30 km/h streets are green

30 km/h (20 mph) streets are vital in efforts to shift to zero carbon mobility. To protect the environment, people need safe, low speed streets that encourage sustainable transport choices.


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30 km/h streets are liveable

Liveable streets, made possible by low speeds, are at the heart of the 2030 Agenda for Sustainable Development, and can facilitate many of its targets.


Read more

Tell us why you #Love30 and keep us updated on your campaign!
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